ISM: 02.–05.02.2025 #ISMCOLOGNE

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Repositioning of Lab5 by ISM

++ Hall 10.1 ++

For more focus, more synergies, more business

Lab5 by ISM has been presenting itself in the Sweet Week as the ultimate meeting point of the sweets and snacks industry for the past two years in Hall 5.2.
This is changing now: From 2025 Lab5 by ISM is located in Hall 10.1, right next to Entrance East, which will turn the Sweet Week into an incomparably interactive, new experience!

Established in the heart of the Sweet Week, Lab5 by ISM combines networking with innovations and thus proves to be the ideal place for initiating trailblazing cooperations. This is where creative minds meet established brands and lay the foundation for future business relationships. The exhibition space of Lab5 by ISM is not only a stage for the presentation of new products, but also an innovation platform and driver of ideas and trends that shapes the sweets and snacks industry.

Visiting Lab5 by ISM offers countless advantages for aspiring talents: From the expansion of their professional network through to direct access to industry knowledge and management strategies. Lab5 by ISM is THE central point of contact for everyone, who is looking for professional inspiration and new business challenges at the Sweet Week.

Closer is simply not possible!

The spatial proximity to the Raw Materials & Ingredients and the Packaging sections of ProSweets Cologne will create the ideal prerequisites for effective networking with the supplier industry. The visitors have the opportunity to track all of the process steps seamlessly, from the procurement of the raw material, through to the final packing, which not only increases the transparency, but also opens up new business opportunities - particularly due to the conscious focus on more sustainable packaging and ingredients.

Finest Creations

Finest Creations

Experience the art of confectionery and cake-making up close. The club of confectioners inspires professionals while they experience the production of exquisite treats live in the scope of the "Live Sweets Creation".

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Start-up Area

Start-up Area

In the Start-up Area, companies founded within the last 5 years have the opportunity to present their innovations to international trade buyers as part of start-up pitches.

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Scale-up Area

Scale-up Area

The new area offers established young companies - scale-ups - a platform to present their innovations.

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Trend Snacks - dried fruits

Trend Snacks

Discover snacks that replace traditional meals - from smoothies and muesli bars to dried fruit and nuts that meet the highest quality standards.

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New Product Showcase

New Product Showcase

Only at the Sweet Week: Take a first look at the industry's latest products that haven't been launched yet.

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Sweet Week – Talks & Tasting 2025

With the strategic repositioning of Lab5 by ISM, the Sweet Week will advance into a central meeting point for the sweets and snacks industry. ISM is being co-located with ProSweets Cologne again in 2025, which will bring about significant synergies along the entire value chain.

The Sweet Week not only convinces with the latest industry innovations, but also encompasses a diversified specialised programme that includes discussions and exciting, new event formats.

Further informationen you can find here